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A Decade of Video a Day Uploaded to YouTube
Today YouTube announced that one hour of video is uploaded to the site every second. A decade of footage a day! Struggling to wrap your brain around that? Well YouTube have launched this really nice...
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Tropicana Harness the Sun for Marketing Stunt
As part of their ‘Brighter Morning with Tropicana‘ campaign, the juice brand came up with a clever stunt which took place Monday in London’s Trafalgar Square. To the surprise of Londoners making their...
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Flash Choir in a Centra
I always find it interesting to see how smaller community groups utilise social media to promote themselves in their localities. Here’s an example of a ‘flash choir’ in a Centra in Co. Clare. A great...
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Is the social media novelty wearing off?
New research from UK market research agency, You Gov, reveals that two in five (41%) of the UK online population claim to be getting bored of social media. Some of the stats Unsurprisingly Facebook is...
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Cyber Flashmob Attacks WSJ Facebook Page
An individual claiming to be associated with online hacking group, Anonymous, posted a call to virtual arms on a German Facebook page today. They were requesting that people show their opposition to...
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60 seconds in Social Media [Infographic]
Easing the way into another working week, here’s a nice infographic from Social Jumpstart which illustrates the volume of engagement in social networks in any given minute. Like it? Share it!:
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Nobody Hanging Out on Google+?
The WSJ has an interesting article today on the waning numbers spending time on Google’s ‘Facebook nemesis’, Google+. Talk of 90 million users since it’s June 2011 launch seriously flatters Google....
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Bottled Water Ad Like You’ve Never Seen Before (video)
Freddy Mercury swinging an electric eel. Steven Hawkins swearing. Being raped by a gang of Pandas. Two hour jacuzzi of horse sweat. These are just some of the things referenced in this absolutely crazy...
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Social Media Revolution – The Parody
After a spell in the blogger naughty corner for lack of blogging over the last two months, I’ll kick start things with this parody of the numerous ‘social media revolution’ videos online....
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Teddy Has an Operation and I Get Chills
Just why is this so unnerving?! A Ze Frank video. For more click here.
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Confused by All the Video App ‘Buzz’? Learn the difference between Riff,...
Facebook’s new video app – Riff – collaborate on videos with friends Over the last few weeks there has been a lot of talk (read hype) about the new video apps Meerkat and Periscope. Today Facebook...
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Is your marketing campaign hoping that the minority rules?
Why you need to dispel the growing myth that ‘everyone is social’ and set expectations around online participation In this hyper-social age it is easy to imagine that everyone is sharing photos of...
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Seven tools to help you stop ‘faking it’
Tools to help you be more productive and learn something new every day These days there seems to be no end to the things you ‘must’ or ‘should’ read. More than 27 millions pieces of content are...
View ArticleClever outdoor ad detects if you have a fever
Ready to capitalise on flu season, the World’s first outdoor ad with a built in ‘thermo scanner’ has been launched in Poland. From Saatchi & Saatchi/ Interactive Solutions Poland and Saatchi &...
View ArticleWorld’s first books rewritten for people with dementia
The Flemish Alzheimers Society have released a series of books rewritten to encourage people with early dementia to keep reading. These simplified versions of existing books – so-called ‘Simplified...
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Healthcare & Medical below average for Google Ads performance (Study)
A new study from Wordstream on ‘Average Click-Through Rate in AdWords by Industry’ reveals that the engagement with Google Ads from the Healthcare and Medical category falls below average whilst...
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Is Digital a Nice to Have or a Need to Have in Your Pharma Marketing Strategy?
A week ago I found myself in one of those conversations that made me check the date on my phone to confirm I hadn’t stepped through a wormhole and into a room in 2005. ‘In these times of tight...
View ArticleThe Power of Curiosity
Watch Apple’s Chief Design Officer, Jony Ive chat with Star Wars Director, J.J. Abrams, on ‘Inventing Worlds in a Changing One’. Grab a coffee and have a look. For me, the section (40m+) on the power...
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Did social media adverse event reporting just get a little easier for Life...
Ever since social media channels such as Facebook and Twitter launched, both pharmaceutical and life sciences companies have been discussing the adverse event reporting (AE reporting) challenge. The...
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